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MAKING THE ASK
Asking for money is never an easy task. The key to approaching any of your
co-workers about making a pledge is to be prepared. If you don’t know the
answer to a question, acknowledge it and get back to them with an answer. It
is common to be nervous and feel uncomfortable doing it, but we’ve made a
list of tips to help ease your worries.
6 Major Elements of Personal Solicitation:
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Be Ready
Become familiar with the information provided to you. Know the
needs of your community, which charities meet which needs to help
employees match their interests to charities and "what your dollars can
be used for."
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Be Confident
Be proud to offer the opportunity to participate in the
campaign. Know your own feelings and why you are choosing to support the
campaign.
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Explain
Give details about your campaign and information about how to
help charities do great work in their community. If you have any
employee testimonials, this would be a great opportunity to share them.
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Listen
Be willing to take and answer questions. Learn how to
distinguish objections from excuses. Excuses can be turned into
positives. If you don’t know an answer, feel free to contact a staff
member of Community Shares of Mid Ohio.
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Solicit
Ask for a commitment. Promote payroll deduction as the easy and
painless way to give. Remind them that payroll deductions provide
steady, continual funding to the charities involved in your campaign.
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Say "Thank You"
Regardless of whether or not they made a donation, always say thank you.
HANDLING OBJECTIONS
While
talking to some of your co-workers you may encounter some objections to your
request for them to participate in your company’s workplace fundraising
campaign. Here are some helpful tips on how to deal with those objections:
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Deal with any objections that may arise.
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The potential donor is not attacking you so do not take their objections
personally.
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Most people want additional information. Spending a few extra minutes
answering their questions may get them to commit to a pledge.
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Be understanding and empathetic when not in agreement.
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Try to encourage conversation about the concern without being
confrontational.
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Be tactful and confident that you know how to handle the objection.
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Think long term, not short term.
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